A skills blueprint and mindset rewire for professionals in business development roles. One conversation framework. Every sales situation.
HRDC SBL-Khas Claimable · Managed by Newrise Learning
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Most sales training was built by — and for — people from sales backgrounds. Insurance. Real estate. FMCG. B2B. It assumes you want to sell and just need better techniques. It treats persuasion as the mechanism and performance as the standard.
That is why it does not work for engineers, consultants, analysts, and subject matter experts. You are not resistant to selling because you lack capability. You are resistant because the methodology conflicts with how you think and who you are.
This course addresses that gap directly. A systematic, logical, problem-solving approach to sales — structured the same way technical work is structured. Not charm-based. Not manipulation-based. Not performance-based.
Technical Professionals
Subject Matter Experts
Operational & Support
Creative & Professional Services
"I feel like I'm pushing people into something they don't want."
"I'm helping them make a decision that serves them — or I'm disqualifying a bad fit early."
"I don't know what to say when they push back."
"I have a framework for every objection. I know what they're actually saying and how to respond."
"Sales feels manipulative. I don't want to be that person."
"I sell through clarity, not pressure. My credibility is the close."
How decisions are actually made. What drives a yes — and what kills it before the conversation even begins.
A four-stage structure for every sales conversation. Engineered for technical minds. No scripts. No tricks.
How to surface real needs, budgets, timelines, and decision-makers without making the conversation feel like an audit.
Every objection mapped. What it actually means. What to say — and what not to say.
How your expertise and analytical credibility are your most powerful close — when used correctly.
The five hidden emotional blocks that cause technically brilliant people to lose deals they should win.
A repeatable, non-annoying follow-up system. No guesswork. No relationship damage.
From one-off conversations to a self-sustaining revenue engine. How to build and manage a pipeline without a CRM obsession.
Founder · Clarity Awareness Cognitive Architecture Systems
Lovinia came from advertising, sales, market research, corporate communications and content editing before becoming an ESL practitioner, coach and corporate trainer. As a business owner, Lovinia learned to sell without becoming someone she was not — and then spent years trying to understand why that was so difficult for so many technically excellent, brilliant people.
The answer was not ability. It was misalignment. Traditional sales training is built by and for a different kind of mind. It assumes persuasion is the mechanism and performance is the standard. For analytical, integrity-driven professionals, it does not just fail to help — it actively conflicts with who they are.
That gap is why this programme exists.
Knowing who this is not for is as important as knowing who it is for.
This programme is delivered exclusively as in-house training through Newrise Learning Sdn Bhd, claimable under the HRDC SBL-Khas grant scheme. Submit an enquiry and you will receive a proforma invoice, tentative course schedule, and trainer profile within one business day.
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